Our Philosophy

To Suffer and be Strong

O fear not in a world like this,
And thou shalt know erelong,
Know how sublime a thing it is
To suffer and be strong.
– “The Light of Stars”, Henry Wadsworth Longfellow (1807-1882)


1. It’s all about movement.

The purpose of training is for the preservation and enhancement of our ability to move where and when we need to/want to.

Your fundamental responsibility with your body is to frequently move your body in many different ways, practicing lifting many different things, preserving your ability to move all your joints through healthy range of motion and preserving muscle mass to keep you independent into old age. No one can do this for you.

2. When in doubt, get stronger

We consider strength to be the most important of all physical qualities.

Although we value and practice the training of endurance, power, speed, agility, balance, coordination, accuracy, flexibility, and stamina, we consider strength to be the mother of them all.

3. Suffer Here. Stronger There. 

What is done in the gym is to enhance what is done outside the gym. And we’re not referring just to the realm of sports.

Mark Rippetoe writes:

“Our strength, more than any other thing we possess, still determines the quality and quantity of our time here in these bodies…. A weak man is not as happy as that same man would be if he were strong. This reality is offensive to some people who would like the intellectual or spiritual to take precedence. It is instructive to see what happens to these very people as their squat strength goes up.” – Starting Strength 2nd Edition, 2

Hard physical effort, and the resulting strength that comes from it, makes us better at everything we do and everywhere we go. It’s something that needs to be experienced to be understood.


1. Foundation – Lean. Mobile. Balanced.

The “Foundation” on which we want to build is one in which our athletes are lean, mobile and balanced. Your first weeks or months at Sublime will be focused on the nutrition, lifestyle and training practices that will create this foundation for you.

2. Building – Stronger. Faster.

Having created a solid foundation, we will continue to build on that foundation and pile on loads of more strength. At this time we will also turn more attention to developing capacity for speed and endurance. Your nutrition and lifestyle practices are the type that is sustainable for a lifetime. “Building” is a healthy place to be. It is considered essential for “Being” and “Reaching” that you spend a considerable amount of time in this area and is a healthy place to stay. We expect most of our athletes to spend the majority of their time “Building” with us.

3. Being – Skillful. Powerful. Ready

At this level, we take you into the world of all-around fitness. At this level, you will be competing in fitness competitions, and exploring a wide array of physical training and tests. This is ultimately where the “fitness enthusiast” will want to spend the majority of their days.

4. Reaching – Fit for the task.

At this level you have defined a task for yourself, and now we’re taking steps to make you as fit as possible for this task. Maybe you’re testing for the POPAT, or you want to run an ultra-marathon. Or maybe you have what it takes to be elite in the sport of fitness. Whatever the task, we will take the steps to make sure that the foundation, strength and conditioning you require are up to par to help you chase down that dream. We support the dreams of our members and will never force anyone into a group program that is unsuitable to their needs.